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| title | date | categories | tags | draft | image | ||||
|---|---|---|---|---|---|---|---|---|---|
| Adidas Superstar (Arizona Iced Tea) | 2021-09-27T11:53:26-04:00 |
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false | /images/adidassuperstararizonastock.jpg |
Yung Lean's "Unknown Death 2002" (released in 2013) feels like a lifetime ago, but the influence of internet artists still persists to this day. They made a name for themselves showcasing their favourite things from their childhood and adolescence under a layer of aesthetics lifted from a subculture halfway around the world. I still frequently see people parrot a personally relevant version of the spread-spaced "s a d b o y s" branding/meme/tag.
Among the things they (and we, to be honest) loved was Arizona Iced Tea, in particular, the green tea variant with the green can and the sakura blossoms. The brand itself got to have a series of moments where their can’s design was printed on a variety of merchandise like tote bags and hoodies. The success of this merchandise has led Arizona to seek out collaborations with streetwear brands to develop even more merchandise to sell.
When Adidas first introduced the "Superstar" in the late 60s, it was the first low-top sneaker made of leather. Soon after, it was adopted by over 75% of players in the NBA. In the 80s, Run-DMC professed their love of their shoes with three stripes by wearing them on stage, going against the pop tradition of elaborate costuming for performances, instead embracing what they chose to wear on the street. Like the Converse Chuck Taylor All-Stars before them, the Adidas Superstar has been cemented as a lifestyle sneaker worn by many even beyond the realm of competitive sports.